When I was studying at the University of Kent I learnt many different ways of expressing myself creatively. The main inspiration I had for chosing Multimedia Technology and Design was because I did not want to be stuck down to one medium. I wanted to be able to work with multiple platforms constantly expanding my knowledge and combining technoligies to create effective outcomes. In the final year of university we had to complete a large project which we could do either individually or (as the lecturers preffered) in teams. We were told teams generally produced a much higher standard of work and had more of a chance of reaching their targets as projects could sometimes be a little over ambitious…
For my final year project I decided I wanted to work with a team of close friends as we had previously worked together and produced a good standard of results. We also had a wide range of knowledge and specialised more in certain areas than others. Many groups decided they would make a website or a documentary etc. However we decided that because of the varied nature of the course we would try to combine all the knowledge we had gained to create a cross media project. We decided that we would create a fictional product and try to market this product using a variety of online digital content. This included creating the product (through initial concept design to 3d models), adverts (animations, posters), booklets, a website, flash games, and accurate research for textual material.
I was chosen by my three team mates as team leader and would over see the production but also took a key role in producing all of the flash content throughout the site (interactions, games, banners), 3d animations, character designs and textual content. The product we created was a robotic designer toy that could walk, talk, dance and interact with its surroundings and people. Far fetched we know! We knew we couldn’t actually invent the product but wanted to show how we could market the it effectively online. We were very happy with the final result (as were our lecturers) and we received a very high mark for the work.
The website was the hub for all of the content and can be viewed here: http://www.christos-savvides.co.uk/synetico
NOTE: blog and forum no longer available.
Ciaran Park –http://www.ciaranpark.com/
Oliver Shenton – http://www.eypy.co.uk/
Simon Ly – http://www.simon-ly.com