Snackville is an online healthy-eating game for the British Heart Foundation which I took on from initial brief through concepts to development and production. I played a key role in the games concept, direction and development as well as well as being the main point of contact for the client throughout. The weird part about this one was that I essentially built the game within a spreadsheet before this was then signed off and went into development.
During gameplay the user designs vending machines, stocks them with healthy snacks and grows a business empire in the latest craze to sweep the virtual playground! The brief was to create a game which combined a healthy eating message with nurture and commerce play characteristics, SnackVille does this by entertaining and informing in equal measure. Packed full of fun vending machines to buy and stock, crazy schools to unlock and hundreds of stock items to choose from, SnackVille is one of my most proudest achievements.
Move over Alan Sugar, step aside Jamie Oliver, there’s a new tycoon in town!